Alan Rosenbaum, Franchise Owner since 2003, Johns Creek, GA

Featured image for post Alan Rosenbaum, Franchise Owner since 2003, Johns Creek, GA

I’ve been selling travel under the CruiseOne name for more than 12 years. This was great at first, when all I sold was cruises. But as our portfolio grew to include all things related to vacations, the name just didn’t work. My clients just never remembered that I was a Vacation Specialist and not just a Cruise Specialist. I was thrilled to be able to rebrand to Dream Vacations. And as it turns out, the publicity surrounding the rebranding has generated a lot of interest from new potential customers, as well as existing clients who thought I only sold cruises and now want me to book their other vacations.