CruiseOne Receives Prestigious 2013 Travel Weekly Magellan Awards
Wilmington, Mass. (September 17, 2012) –CruiseOne® has been recognized again this year by Travel Weekly for their exceptional training, creative consumer marketing campaigns, community involvement and innovative web advertising. Multiple gold and silver rankings were awarded as part of the publication’s annual Magellan Awards program.
“As a company, we know that creativity and innovation are critical ingredients to our success,” said Brad Tolkin, co-chairman/CEO for World Travel Holdings. “I am proud that our team of training and marketing professionals support this vision and continuously pioneer inventive ideas. I am honored that we have been recognized with these awards.”
CruiseOne, one of the nation’s top travel retail networks, received a silver award in the ‘Community Involvement’ category for the company’s support of Make-A-Wish®. Some of the many fundraising activities recognized included hosting a Bon Voyage party for Make-A-Wish child Santiago, participating in the charity’s Southern Florida’s Walk for Wishes 5K, raising more than $60,000 at its 2012 annual National Conference and being on target to beat last year’s fundraising donation.
CruiseOne also secured two silver rankings. The first is in the ‘Web Marketing/Advertising’ category for its web advertising campaign which includes an innovative display advertising program that is the only one of its kind in the travel retail industry when compared to true competitors. This program tracks people who visited the CruiseOne website and posts targeted display advertisements on any future web page they visit based on their previously searched vacation interests. The second silver recognizes the company’s Video Asset Sharing Program that enables franchise owners to use professionally created videos to educate potential clients about their brand and service. Franchise owners can personalize the video by adding their contact information and using it on their websites and social media pages, at special events and on television.
Travel Weekly’s annual Magellan Awards recognize the travel industry’s leaders and are judged on a 10-point performance scale. Nominees are chosen based upon appeal, design and functionality by top travel industry professionals. This is the fourth consecutive year in a row that CruiseOne has been awarded Magellan Awards.
About World Travel Holdings
World Travel Holdings is the world’s leading cruise agency and award-winning leisure travel company with a portfolio of more than 35 diverse brands. In addition to owning some of the largest brands distributing cruises, villas, hotels, resort vacations and luxury travel services, World Travel Holdings has a vast portfolio of licensed private label partnerships comprised of top leisure travel providers, almost every U.S. airline, leading hotel brands and prominent corporations. The company also operates a top-rated travel agency franchise and the country’s original host agency. Its global presence in the United Kingdom includes operating two cruise agencies and multiple private-label brands. World Travel Holdings has offices in Long Island, NY, Wilmington, Mass., Ft. Lauderdale and Orlando, Fla., Virginia Beach, Va., and Chorley, United Kingdom. For more information, visit www.WorldTravelHoldings.com.
CruiseOne® is part of World Travel Holdings, one of the nation’s leading travel retail networks. With a mission of delivering a remarkable experience, vacation specialists use cutting edge technology and strong relationships with every major cruise line and many tour operators to provide consumers the lowest possible pricing on cruise and land vacations. For more information, visit www.CruiseOneFranchise.com.